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Job Description

  • Position type: Full-time 1 year contract (good possibility of renewal)
  • Location: Toronto
  • Number of positions: 1
  • Reporting to: Manager of Community Partnerships and Special Initiatives 
  • Years’ experience:  2 +
  • Start date: Immediately 

Position Summary: The Marketing and Outreach Specialist will be responsible for developing and maintaining strong relationships with local community groups and organizations to increase awareness of The Career Foundation and its services.  In this role, you will be responsible for marketing and outreaching to job seekers, especially those from underrepresented groups to help them access the various employment programs and services of The Career Foundation.  A creative and innovative marketing, outreach and community engagement approach will be required to be successful in this role. 

Responsibilities

Marketing and Outreach

  • Plans and executes innovate and effective outreach initiatives targeting appropriate clientele
  • Ensures that outreach efforts result in successfully filling all service appointments on an ongoing basis
  • Recruits and registers 15-30 new job seeker clients per week to ensure targets are met
  • Strategically focuses marketing and outreach efforts towards newcomers, Francophone, PWD, ODSP, OW, Indigenous and youth clients to help ensure program demographic targets are being met
  • Implements marketing strategies to help promote new projects as needed
  • Uses social media platforms, communication strategies and creative marketing campaigns to attract new participants and community partners
  • Promotes and delivers virtual information sessions to increase visibility and awareness of employment services and programs
  • Supports clients with completing online participant registration forms and assists Employment Specialist with gathering documentation as required
  • Conducts follow up calls with workshop attendees to encourage program registration
  • Creates and updates marketing material and social media marketing

Event Support and Coordination

  • Promotes and delivers virtual information sessions in the community to help increase visibility and awareness of employment services and programs
  • Conducts follow up calls with workshop attendees to encourage program registration
  • Supports in the development of new workshop topics that will aid in attracting new clients through virtual employment services
  • Sets up virtual sessions and events using Zoom and MS teams; sends out event reminders, conducts post event follow up, manages attendance, collects evaluations and troubleshoots technical issues during events
  • Supports clients with completing online participant registration forms and assists Employment Specialist with gathering documentation as required by funders
  • Provides upper management and staff with community updates, resources and meeting notes

Community Engagement

  • Connects with schools and community organizations to encourage referrals
  • Attends and /or coordinates community events, job fairs, information sessions and other related activities in collaboration with other staff, employers, local organizations and community partners
  • Sends out event flyers, workshop calendars, and job postings to community partners to help generate referrals / intakes  
  • Responds to general inquiries pertaining to programs, services, referrals, and partnerships
  • Attends monthly community partner meetings and planning tables to help promote The Career Foundation programs and services
  • Coordinates with staff and management on participation in community engagement activities/ events
  • Assists and coordinates special projects in collaboration with community partners on behalf of The Career Foundation
  • Assists the Project Support Assistant with creating marketing material, trackers, surveys, outreach strategies and action plans for community priorities
  • Assist with other duties as needed

Qualifications

  • Diploma or degree preferably in marketing, communications, promotions or business is required
  • 2 years’ experience conducting successful outreach and marketing initiatives
  • Knowledge and experience with disability services, Ontario Works, ODSP, Indigenous communities, youth, and other vulnerable populations an asset
  • Record of achieving and exceeding outreach targets
  • Ability to effectively apply sales strategies to market programs and generate a constant pipeline of outreach venues and opportunities
  • Business development, career counselling/facilitation experience considered a strong asset
  • Knowledge of employment services or human resources/recruitment field a plus
  • Skilled at locating and synthesizing information from a variety of sources
  • Excellent verbal and written communication skills
  • Strong interpersonal skills and presentation /facilitation skills
  • Knowledge of local labour market, job search strategies and techniques needed
  • Proficiency in Microsoft Office applications, Microsoft Teams, Zoom and other virtual meeting/conferencing software packages
  • Proficiency in Microsoft Excel, Data Analysis, tracking tools and data management
  • Multi-tasking skills to prioritize and consistently produce high-quality work within deadlines
  • Flexible approach to work to ensure that all requirements of the program are met
  • Energetic, creative and innovative thinker willing to think ‘outside the box’
  • Willingness to go above and beyond to meet the intake needs of the programs

Application Form

To apply for this position, please complete the application form below. We suggest using the latest version of Google Chrome or Microsoft Edge to complete the form, in order to ensure that your application is submitted correctly. 

*Should you experience any technical difficulties while submitting your application, please submit your résumé to jobs@careerfoundation.org, along with a Word document that addresses all of the questions in the application form.

About The Career Foundation

The Career Foundation offers a wide range of career and job-related programs. Since its inception in 1988, The Career Foundation has steadily expanded its services. Operating out of seven locations, we now help thousands of people each year successfully accomplish their employment goals. For more information please visit our website at www.CareerFoundation.com.

The Career Foundation is committed to diversity and inclusion and aims to create a healthy and rewarding environment for all. We welcome applications from qualified individuals who represent the diversity of the people we proudly serve, including, but not limited to, visible minorities, women, persons with disabilities, Indigenous peoples, and individuals of all genders and sexual orientation.  The Career Foundation, in accordance with the Accessibility for Ontarians with Disabilities Act (AODA), is also committed to accommodating applicants with disabilities throughout the recruitment process. We will work with candidates requesting accommodation at any stage of the hiring process.

We are a professional, result-driven organization that has been described by our employees as caring, compassionate, innovative, and team-oriented.

We also offer:

  • Competitive compensation
  • A comprehensive health benefits plan that includes massage therapy, naturopath services, and travel coverage
  • An Employee & Family Assistance Program
  • An RRSP matching plan
  • A wellness program
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